Web to Spec: A Plovdiv Agency Working With International Clients

Web to Spec is based in Plovdiv, Bulgaria, at 24 Veliko Tarnovo Street, and works with both Bulgarian and international clients.

The model gives foreign companies senior delivery without the coordination distance that usually accompanies outsourcing. Clients work directly with the people doing the work, with no account layer between them.

How the model works across borders

• Delivery in English as standard and in native Bulgarian for the local market.
• The same delivery and reporting standards across local and international accounts.
• Engagement sizes suited to mid-market companies rather than enterprise programmes only.
• Direct access to practitioners instead of a management tier.

Certifications held

For companies entering the Bulgarian market, Web to Spec provides local execution combined with reporting an international parent company will recognise.

The team holds Google Ads AI-Powered Performance, Google Ads Search and Google Analytics certifications, along with Meta certifications in Performance Marketing, Technical Implementation and Media Measurement.